Emotional Intelligence, Social Media and Job Search Strategies: Fall 2016 WCDA Professional Development

wcda-sheri-and-mbThe theme of the October 2016, WCDA professional development was social media, job search strategies and emotional intelligence. The day began with Elizabeth Szczerbinski, Talent Placement Specialist at Milwaukee Metro Manpower discussing social media, specifically Facebook, as a tool for job searching. Many forms of social media are used to look for potential employees such as Linked In; however, for many technical positions such as forklift driver, Facebook is the medium of choice. When looking for a forklift driver, recruiters may search on Facebook for “forklift driver” and “Milwaukee.” From that search, they reach out to potential employees. Many jobs are not posted, but filled from seeking out currently employed individuals and connecting with them on Facebook. The job opening is also posted to Facebook.

Next, Susan Guarneri presented on “3 Keys to Job Search Success.”  She defined these key strategies as (1) visibility, (2) credibility, and (3) likability.  She encouraged career development professionals to help their clients “Get Found!” through many different avenues and in today’s market on social media such as Linked In, Twitter, Facebook and online professional book reviews.  The next step is to build credibility to “Build Trust!” To achieve this goal, Guarneri encourages job seekers to consider their personal brand.  Finally, to create a “Tipping Point,” so employers select the job seeker, job seekers should consider their likability in terms of developing emotional intelligence by practicing smiling, empathy, authenticity and the validation of others’ feelings.

The day culminated with Manoj Babu, Ph.D. presenting on “Emotional Intelligence (EI): Leading with the Heart in Mind – a ‘Smarter’ Way to Lead.”  In his inspirational presentation, he outlined how to use EI in our work as counselors, leaders, and human beings. He also discussed how EI relates to the role of being a manager. That is, what qualities exemplify strong and ineffective managers.  For instance, Dr. Babu highlighted information from the American Association of Psychology in 2010, which emphasized what leadership attitudes drive effectiveness. This study reports that 60% of effectiveness in leadership is EI, 20% technical skills and 20% business sense.  He also focused on five dimensions of EI: (1) self-awareness and control, (2) empathy, (3) social expertness, (4) personal influence, and (5) mastery of vision/purpose.  He concluded with techniques to improve your EI including self-care such as managing stress, attending to our non-verbal communication, using humor, learning from our mistakes, and laughter.

Watch for updates and join us for the spring 2016 Professional Development activities.

About Julie Hau

Dr. Julie Hau has a doctorate from the UW-Madison in Counseling Psychology. She has worked as a career counselor, professor, and academic advisor. She works at the Center on Education and Work, UW-Madison. Currently, she is on the WCDA board as Outreach and chair of the Social Media Committee.